El diseño web adaptativo es una tendencia surgida en 2012, que persigue la correcta visualización de los sitios, con independencia del dispositivo empleado para acceder a los mismos.
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Seo, Social Media Marketing
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Marketing en Social Media, herramientas, guías, tutoriales, comentarios y mas.
Curated by
Ignacio Conejo Moreno
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"From annoying pop-up ads to often completely irrelevant video pre-rolls, the clutter is causing consumers’ “BS meters,” as digital rock star Gary Vaynerchuk has called them, to become more sensitive and accurate than ever before."
"So while the speed of technology is increasing, it’s interesting to note that one of the hottest trends in online marketing might just be the age-old art of story-telling."
"What does this mean? To cut through the clutter, businesses need to stop annoying, and start telling stories." - Lisa Ostrikoff Via Ken Jondahl 
Ken Jondahl's curator insight,
February 14, 2013 8:46 AM
The article focuses mostly on the visual marketing via web/ads/etc and is dead on in the conclusions. However, think about your sales people.
Are they really prepared to go out and have conversations with customers which include great stories around your company, the people and how you help customers?
If not, the next time an annoying pop up ad hits you in the face. Think about how your customers feel when your sales person visits and goes on and on about the product features and benefits.
It is not about it, it is all about how it is used. In sales we need to get to the point and tell a great story around the product usage. |
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The practice of persuasive copywriting is a necessity, if you want to sell products, services, or ideas online. While great writing is truly an art, thos
Ignacio Conejo Moreno's insight:
7 trucos para una redacción persuasiva: Interesante, son habilidades que hay que entrenar y poner en práctica, sólamente con la experiencia se aprenden.
Denyse Drummond-Dunn's curator insight,
March 6, 2013 5:24 AM
Useful tips for anyone - we all have to write documents of some sort, don't we? 
Mike Ellsworth's curator insight,
March 6, 2013 1:59 PM
Another great find by Karen Dietz.
If you're not concentrating on storytelling on social media, perhaps this article will convince you.
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La importancia del "responsive design" en el SEO no es algo nuevo, independientemente de que Google lo valore mas o menos, está claro que el tener una página centralizada con un diseño coherente y, mas que eso, decente, va a favorecer el SEO o sí o sí.
Sin embargo, aquí en el artículo nos dicen que además de todas las ventajas que esta práctica genera de por sí, Google va a valorar mas a las páginas responsive que a las que no; y personalmente, digo yo que es lo mas lógico, ¿nó?; porque esas páginas están haciendo las cosas bien, que es lo que interesa a los navegadores, a los usuarios, y a todo el mundo.