Digital Marketing
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Digital Marketing
Latest SEO trends and the most recent digital marketing best practices
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The Power of Zero-Party Data: Building Deep Customer Connections

The Power of Zero-Party Data: Building Deep Customer Connections | Digital Marketing | Scoop.it
Discover how zero-party data, willingly shared by customers, empowers marketers to personalize experiences, improve CX, and boost marketing ROI.
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Social Listening: Unveiling Customer Insights Hidden in Plain Sight

Social Listening: Unveiling Customer Insights Hidden in Plain Sight | Digital Marketing | Scoop.it
Explore the benefits of social listening to uncover insights from social media, track competitors, and enhance customer engagement in our detailed guide.
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Conditioning Customers for Urgency: Tactics and Ethics

Conditioning Customers for Urgency: Tactics and Ethics | Digital Marketing | Scoop.it
Creating a sense of urgency among customers is a powerful tool in the ecommerce playbook, driving immediate action and boosting sales. However, thi
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Building a Customer Data Platform (CDP) for Marketing Success

Building a Customer Data Platform (CDP) for Marketing Success | Digital Marketing | Scoop.it
Discover the benefits of CDPs for ecommerce marketing. Learn how to build, choose, and leverage a CDP to create a unified customer view and boost targeted marketing campaigns.
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The Rise of Social Commerce: Turning Followers into Customers

The Rise of Social Commerce: Turning Followers into Customers | Digital Marketing | Scoop.it
Explore how social commerce transforms followers into customers, with tips on integrating features like Instagram Shopping and creating engaging content.
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The Dynamics of Black Friday and Cyber Monday Sales: Strategies for Maximizing Sales and Customer Engagement

The Dynamics of Black Friday and Cyber Monday Sales: Strategies for Maximizing Sales and Customer Engagement | Digital Marketing | Scoop.it
In the world of retail, few events are as eagerly anticipated as Black Friday and Cyber Monday (BFCM). These annual shopping extravaganzas have becom
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